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Marketing Management (2nd Edition ) - eBook

Marketing Management (2nd Edition ) – eBook

eBook details

  • Authors: Sihem Taboubi Johanne Brunet, Francois Colbert, Sandra Laporte, Renaud Legoux, Bruno Lussier
  • File Size: 15 MB
  • Format: PDF
  • Length: 420 pages
  • Publisher: Cheneliere; 2nd Edition
  • Publication Date: Jan. 1 2017
  • ISBN-10: 2765072515
  • ISBN-13: 9782765072515

Original price was: $95.00.Current price is: $24.99.

SKU: marketing-management-2nd-edition-ebook Categories: , , , , Tags: , , ,

Author(s)

Bruno Lussier

Francois Colbert

Renaud Legoux

Sandra Laporte

Sihem Taboubi Johanne Brunet

Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing managers a global and strategic vision of their field.

P.S All our prices are in US$

NOTE: The product only includes the ebook, Marketing Management, 2nd Edition in PDF. No access codes are included.

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