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Strategies for Technical Communication in the Workplace (3rd Edition) – eBook

For introductory courses in Technical Communication.

eBook details

  • Authors: Laura J. Gurak, John M. Lannon
  • File Size: 51 MB
  • Format: PDF
  • Length: 496 pages
  • Publisher: Pearson; 3rd edition
  • Publication Date: June 24, 2016
  • Language: English
  • ASIN: B01N6TDZYM
  • ISBN-10: 0134586379, 0134582462
  • ISBN-13: 9780134586373, 9780134582467

Original price was: $69.99.Current price is: $24.99.

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Author(s)

John M. Lannon

John M. Lannon

Dr. John Lannon is Professor Emeritus and former Director of Writing at the University of Massachusetts, Dartmouth, where he developed the undergraduate major in professional writing and co-developed the M.A. program in professional writing. He holds a B.S., M.A. & Ph.D. from the University of Massachusetts, Amherst, and received a Fulbright Lectureship and an NDEA Fellowship. John worked 4 years in biomedical science and technology with the U.S. Air Force, and 3 more years in medical laboratories. In addition to 5 textbooks in rhetoric, business communication, and technical communication, he is the author or coauthor of many book reviews, scripted training, environmental publications, and instructional software. He has served as a communications and training consultant in government, business, and education.

Laura J. Gurak

Laura J. Gurak

Dr. Laura Gurak is Chair and Professor of the Department of Writing Studies at the University of Minnesota, where she teaches courses in digital literacies, professional and technical communication, and communication research. She received an M.S. in Technical Communication and Ph.D. in Communication and Rhetoric from Rensselaer Polytechnic Institute and is a recipient of the Society for Technical Communication’s Outstanding Article award.

Prior to graduate school, Professor Laura worked as a technical writer for a number of companies; she continues to collaborate with workplace professionals through her department’s Industrial Affiliates Program. In addition to writing 4 great textbooks, she is author of 2 books from Yale University Press, co-editor of 3 edited collections, and author of many commentaries and articles.

Complete but streamlined coverage, with a focus on audience and purpose – Based on the acclaimed Technical Communication by Gurak and Lannon, Strategies for Technical Communication in the Workplace 3rd edition (PDF)prepares individuals for workplace writing through a concise and clear writing style, numerous sample documents, practical applications, useful checklists, and coverage of technology and world issues. The latest 3rd Edition addresses changing technology in the workplace with updated examples, a complete chapter on social media, and sample documents. This brief and very affordable etextbook is accessible to individuals of all writing levels.

This version of Strategies for Technical Communication in the Workplace has been updated to reflect the 8th Edition of the MLA Handbook (April 2016)*

*The 8th Edition introduces sweeping changes to the philosophy and details of MLA works cited entries. Responding to the “increasing mobility of texts,” MLA now encourages writers to focus on the process of crafting the citation, beginning with the same questions for any source. These changes, then, align with current best practices in the teaching of writing which privilege critical thinking and inquiry over rule-following and rote recall.

Also available with MyWritingLab™ (sold separately). This title is also available with MyWritingLab — online homework, assessment, and tutorial program designed to work with this textbook to engage college and university students and improve results. Within its structured environment, the students test their understanding, practice what they learn, and pursue a personalized study plan that helps them better absorb course material and understand all the difficult and hard to grasp concepts.

Are you looking for a practical, streamlined, and inexpensive textbook for your course?

Strategies for Technical Communication in the Workplace 3e concisely and clearly presents the many complex aspects of the workplace and technical writing at a much more affordable price than most other ebooks in the market.

Do you want to provide your students with practical guidance they can apply when creating effective workplace documents? 

Strategies for Technical Communication in the Workplace 3e PDF presents technical and workplace communication in a very hands-on manner, keeping the real focus on doing. Hands-on features include in-chapter Strategies boxes, marginal notes, Let’s Get Started prompts, and end-of-chapter Application exercises and Checklists.

Would your course students benefit from a wide variety of annotated model documents?

Students learn best by not only creating but also seeing effective annotated examples of workplace documents and other communications. See Chapters 9 — 17.

Do you want your class students to be prepared for today’s workplaces with the latest knowledge about technology and world issues?

The importance of reaching a global audience is introduced as a major topic in Chapter 2 and carried throughout the PDF textbook. Strategies for Technical Communication in the Workplace 3rd edition ebook also addresses today’s workplace technologies by incorporating up-to-the-minute coverage of instant messaging, email, wikis, blogs, podcasts, online video, presentation software, Web pages, and more.  See Chapters 18 — 21.

NOTE: This purchase does not include any online access codes. It only includes the ebook Strategies for Technical Communication in the Workplace 3rd edition in PDF.

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